SAIL's first full-body care product, ADAPTOGENIC BODY SERUM, will be pre-sold at Beauty Apothecary on the second basement floor of the Isetan Shinjuku Main Building.

 

A two-layer body serum formulated with adaptogenic herbs such as ashwagandha*1, chaga*2, and licorice*3, which are said to soothe stress-prone skin and are attracting attention.

The oil layer contains plant oils such as argan oil*4 and jojoba oil*5, which protect the skin from dryness and lead to a lustrous condition. The water layer does not use water*6, but is formulated with organic rice bran water, which has excellent moisturizing effects.

By meticulously balancing the proportions of each ingredient, the rice bran water effectively envelops the plant oils when mixed, resulting in a smooth texture that blends well with the skin.

It provides excellent moisture retention and a refreshing, non-sticky feel, making it suitable for year-round use, including winter dry skin care and after-sun care.

 

To commemorate this launch, a POP UP STORE will be held at Isetan Shinjuku's Beauty Apothecary.

We will offer a pre-sale before the national launch.

 

 

*1 Withania Somnifera Root Extract (skin conditioning ingredient) *2 Inonotus Obliquus Extract (skin conditioning ingredient) *3 Glycyrrhiza Glabra Root Extract (skin conditioning ingredient) *4 Argania Spinosa Kernel Oil (skin conditioning ingredient) *5 Simmondsia Chinensis Seed Oil (emollient ingredient) *6 Excluding water contained in extracts

 

Left: Adaptogenic Body Serum New Day 200mL ¥8,800 (tax included)

Right: Adaptogenic Body Serum Energy Cleanse 200mL ¥8,800 (tax included)

Pre-sale at Isetan Shinjuku Main Building B2F Beauty Apothecary on March 20, 2024 (Wednesday)

*Nationwide release on March 27, 2024 (Wednesday)

 

SAIL ADAPTOGENIC BODY SERUM KIT

SAIL ADAPTOGENIC BODY SERUM KIT

¥13,090 (tax included)

 

This limited edition kit includes "Adaptogenic Body Serum" (full-size product) and "Versatile Self Oil 7mL" (roll-on type, full-size product) for moisturizing care with a pleasant fragrance on the go.

It also comes with an original brand small eco-bag.

 

＜Kit Contents＞

ADAPTOGENIC BODY SERUM 200mL (full-size product)

VARSATILE SELF OIL 7mL (full-size product)

Small eco-bag

*You can choose your favorite fragrance for the Adaptogenic Body Serum and Versatile Self Oil / 7mL.

 

 

 

＜During the POP UP period, the first customers to make a purchase will receive a scented paper sample (mouillette)＞

 

 

From March 20 (Wednesday) to March 26 (Tuesday), customers who purchase one or more SAIL products at the POP UP and present the coupon screen from the Mitsukoshi Isetan app will receive a set of Versatile Self Oil mouillettes.

*Fragrance selection may not be available.

*Mouillettes are limited in quantity and will be discontinued once supplies run out.

 

We look forward to seeing you there.

 

Period: March 20, 2024 (Wednesday) - March 26, 2024 (Tuesday)

Location: Isetan Shinjuku Main Building B2F Beauty Apothecary

　　　3-14-1 Shinjuku, Shinjuku-ku, Tokyo

 

Click here for the event page.